Although initially commissioned to create a website and logo for the Me Within Me healing practice, we were able to engage in one of our favourite ways of doing business – connecting and working with a client to develop the project in an organic and mutually appreciative way. The logo was the heart of the concept and it went through many changes before it reached the point of maturity. Additional imagery and an understanding of the energy of the practice allowed us to guide the process of expanding into a complete brand identity that perfectly reflected the client and their focus.
The website itself was set up to be initially minimal with the potential for growth and we are advising the Me Within Me team on how to adjust content and style for maximum and appropriate engagement with customers as well as the workings of the internet. We have also been entrusted with various marketing assignments, with a tri-fold leaflet being the main item of physical publicity distributed to the target area. Complementary stationery such as business cards and letterheads add to the overall package.